A few months ago, I was discouraged that my simple act of asking individuals to shut off their engines was not having enough impact. My 'new to Canada' neighbour especially drives me crazy as he runs his diesel fuelled GMC extended van every morning for 20 minutes no matter what the weather. We've had a few delightful confrontations which usually end with him yelling: "You, woman, go in house. I do what I want!" He even pounds his chest. I'm not kidding. That's when I decided to produce an 'end idling' commercial. Luckily I know some very talented people who jumped on board. Here is the result. (I'll be sending my neighbour a thank you note for being the push behind the project).
I'm so down for anyone cutting to the chase and just spelling out what they mean visually and aurally in media. You may call this vulgar and distasteful, but I'll bet you'll be shutting your engine off whenever you happen to find yourself idling in the McDonald's drive-thru now...